Facebook Changed the Blue in Their Logo, and People Are Starting to Notice
Facebook changed the colour of their logo, and many people are starting to notice and wondering what led to the change in emblem and colour.
The Gist:
- Facebook updated its brand on Sept. 20, 2023, with a deeper blue and some small changes to the "f" in the brand.
- The adjustments have been designed to make the logo more "electrifying" and "everlasting," but they no doubt aren't main shifts.
- The corporate additionally made slight updates to its wordmark to align it with the new emblem.
Although it is probably not as well-liked by more youthful generations because it as soon as was, Facebook stays the most generally used social media provider on the planet. As such, Facebook has remained remarkably constant over the years, doing little or no rock the boat or trade up its platform in order that customers feel uncomfortable or confused.
On Sept. 20, 2023, Facebook made a transformation that many people could have overpassed. Now, as they open the app or look at it on their browser, though, they have realized that something turns out different. The blue in the logo seems other, and many people need to know why.
Did Facebook change their blue?
Facebook did make a slight update to its emblem, and the blue in the emblem is now a bit darker. Additionally, they made a couple of minor changes to the "f" that are virtually imperceptible until you understand the place they are.
Meta, the corporate behind Facebook, explained the change through announcing that they sought after to make a brand new brand that seemed "everlasting."
"Our intention was to create a refreshed design of the Facebook logo that was bolder, electric, and everlasting," the company said in a weblog post. "Each of the distinctive, new refinements drive greater harmony across the entire design as a key element of the app’s identity. We’ve done this by incorporating a more confident expression of Facebook’s core blue color that is built to be more visually accessible in our app and provides stronger contrast for the 'f' to stand apart."
The brand is undoubtedly different, however it's not a radical trade, which is sensible. According to Meta's personal statistics, Facebook is visited by a staggering 2 billion people every day, so a radical overhaul of the brand would likely reason a lovely vital disruption. They've up to date the logo, but expectantly they have not made it any tougher for all of their regular users to in finding the app on their telephones.
Facebook additionally updated its wordmark.
In addition to updating its signature emblem, Facebook updated its wordmark with a new font and a blue to fit the emblem.
“Using our customized typeface, Facebook Sans, we redesigned the wordmark and logo to create a consistent treatment and support overall legibility throughout Facebook,” Meta explained.
“Similar to the changes to the logo image, these refinements allowed us to build upon the heritage of our identity, whilst making a stronger dating between how the wordmark pairs with the remainder of the typeface," the corporate persevered.
Facebook did alternate its blue, however it appears, the company is hoping that this new blue will closing forever. Check again on that in 5 years.
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